High-intent keywords first
We start with the searches people make when they’re ready to hire, such as “emergency plumber near me”, and avoid broad terms that waste budget.
★Top of Google, today
Google Ads Management for Small Businesses
Our Google Ads management for small businesses puts you at the top of Google the moment customers search. We build tightly targeted campaigns and track every call and form, so you know what each lead costs.
Day 1Ads can bring calls as soon as they go live
100%Of leads tracked to their keyword
Less wasteNegative keywords cut wasted spend
emergency plumber near me
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?Short answers
Quick answers about Google Ads
Should I use SEO or Google Ads?
Ideally both. Ads bring leads now while SEO builds long-term free traffic.
Do I keep my Google Ads account?
Yes. Your account stays yours, with full access at all times.
Why Google Ads matters for your business
Google Ads pairs perfectly with SEO: ads bring leads right away while your organic rankings grow.
We focus on high-intent keywords, cut wasted spend with negative keywords, write compelling ads and send traffic to landing pages built to convert.
Keyword and competitor researchCampaign setupAd copy and assetsConversion and call trackingNegative keyword management
At a glance
ServiceGoogle Ads
Best forReaching new customers
First resultsWithin 1 to 2 weeks
ReportingMonthly report
ContractNo lock-in
What our Google Ads services include
Everything you need, handled by specialists who do this every day.
Search campaigns
Ads on the keywords your customers type into Google.
Performance Max
Reach across Search, YouTube, Maps and Display.
Call tracking
Know which keyword brought each phone call.
Ad copy
Compelling ads and assets that earn more clicks.
Negative keywords
Stop paying for irrelevant searches.
Landing pages
Pages built to turn ad clicks into leads.
📘In-depth guide
Everything you need to know about Google Ads
Straight answers from the team that does this work every day.
Negative keywords save money
Search terms like “jobs”, “DIY” or “free” bring clicks that never become customers. We review your search terms every week and block the ones that waste money.
Calls are tracked, not guessed
Call tracking and conversion tracking show which keywords and ads bring real enquiries, so budget moves to what works.
What’s included in our Google Ads service
- Keyword and competitor research
- Campaign setup
- Ad copy and assets
- Conversion and call tracking
- Negative keyword management
- Bid and budget optimisation
- Landing page advice
- Monthly report
↗What we aim for
Day 1
Ads can bring calls as soon as they go live. Every project starts with clear goals, and every month you see progress against them.
Day 1Ads can bring calls as soon as they go live
100%Of leads tracked to their keyword
Less wasteNegative keywords cut wasted spend
RanKlick vs a typical agency
What you get with our Google Ads service compared with the usual approach.
| RanKlick | Typical agency or DIY | |
|---|---|---|
| Tracking | ✓ Every lead tracked to its source | ✗ Clicks and likes only |
| Creative | ✓ Designed in-house for your brand | ✗ Generic templates |
| Accounts | ✓ Your ad accounts, your data | ✗ Agency-owned accounts |
| Optimisation | ✓ Weekly testing and reporting | ✗ Set and forget |
| Contract | ✓ Month to month | ✗ Long lock-in |
Our Google Ads process
A proven process, from first call to measurable results.
1
Research and tracking
We study your audience and competitors, and set up proper conversion tracking.
2
Campaign build
We structure campaigns, audiences and budgets for the fastest learning.
3
Creative and copy
We write and design ads that stop the scroll and speak to real pain points.
4
Launch and test
We test multiple ads and audiences side by side to find winners quickly.
5
Optimise and scale
We cut what doesn’t work, scale what does and report cost per lead weekly.
Not sure where to start?
Book a free 30-minute call and we’ll recommend the right next step.
Google Ads FAQs
Straight answers to what clients ask us most.
Should I use SEO or Google Ads?
Ideally both. Ads bring leads now while SEO builds long-term free traffic.
Do I keep my Google Ads account?
Yes. Your account stays yours, with full access at all times.
What is a good cost per lead on Google Ads?
It depends on your industry and city. We benchmark it in your first month and work to lower it.
Ready to grow with Google Ads?
Tell us about your business and we’ll send a free audit and a clear plan, usually within 48 hours.
- Keyword and ranking check
- Speed and Core Web Vitals
- Google Business Profile review
- Top 5 quick wins to fix first